kanye west super bowl
For the beginning of this mighty contest to universally be considered one of the greatest days in football is truly an accomplishment. Its not only a football game, this is one of the most influential cultural moments in which sports, music and advertising comes together around the globe. The halftime show, now attracting millions of viewers each year, became a spectacle unto itself. For years, some of music most iconic stars like Michael Jackson, Beyoncé and Prince have stepped on the Super Bowl stage to offer showstopping performances.
Kanye West is a name that’s always associated with controversy, innovation and shock factor when you think of the rapper who has disrupted music as well fashion. Kanye West In The Super Bowl: Could It Happen, Or Is That Crazy?
Kanye West for the Super Bowl?
Kanye West — the man of innovation and chaos throughout his career. His distinct musical, fashion and visual style has enraptured the world for more than two decades. Some would say Kanye West is more than just a rapper or producer, he’s actually naming his brand at this point.
The Super Bowl Halftime Show, on the other hand, has become a cultural experience. It used to be just another halftime of a game–it is now an international event that will draw viewers from all over the world, even people who care nothing about football. How has Kanye not performed this yet? — He also ticks every box as a potential halftime performer:
Kanye has also managed to stay relevant, from his recording career, fashion endeavors or political outspokenness.
Greatest Hits: The College Dropout, My Beautiful Dark Twisted Fantasy Yee, if Kanye is know for anything it’s his discos.
Visual artist Aside from his music, Kanye is also famous for his extravagant and conceptual live performances (Yeezus tour; Sunday Service Choir) Oh, and he has also been collaborating with some of the best in stage design just guaranteeing that if anything this dude put on a performance at Super Bowl it would be nothing less than an event.
Influence Other Than Music: Besides music Kanye has some other forms of influence from sneaker to fashion show. His universal imprint would only enhance the aura of a Super Bowl presentation.
The Potential Challenges
A Kanye West Super Bowl Halftime Show Is A Great Concept, But There Would Be Some Minor Hurdles These issues range from his erratic behavior to the other extreme of both topics.
Kanye’s Unpredictability
One thing we all know about Kanye is that he always keeps us on edge. From disrupting award shows to unabashed political statements, Kanye does what he wants and when. For a hyper-tightly scripted time to the second sports event like say, an NFL Super Bowl broadcast — maybe. And are the NFL and its sponsors willing to take something potentially unscripted happening on live TV?
Political Controversy
For Super Bowl’s Family-Friendly Brand, Kanye West May Be Major Political HeadacheThis article originally appeared on Spin and will be reprinted. The NFL is not going to want to take a chance on deploying one of the most widely-known individuals in pop culture who might say or do anything negative at all during an event that sees over 100 million viewers. We all know the league has dealt with a fair amount of controversy over the years, from Colin Kaepernick’s protest to player behavior. Bringing Kanye into the fray could potentially be a repressive that NFL doesnt wish to gate.
Perception and Cancellation in Public
Artists are more scrutinized than ever in the age of cancel culture. Some steps, like his freewheeling slavery comments — where he claimed it was a “choice” to be enslaved by white people — and an open embrace of certain political figures have left some fans on the outs with Kanye. Bringing Kanye in for the Super Bowl would trouble some viewers and advertisers, if the NFL decided to do that.
Why It Should Happen: Redemption
With that said, there is something to be said for the argument that Kanye West could win many if not all fans back over by performing at a Super Bowl. Throughout history, artists who have been publicly lambasted often take on major stages as a way of saying “you may not love me but I am still musically gifted and artistcio relevant”.
A Memorable Stage
Kanye West has a history of iconic moments. Between his floating stages on the Saint Pablo Tour and [otherwordly production of 2013 Yeezus heaven](https://www.youtube.com/watch?v=wZlfYqVrqII), Kanye can put together a visual performance that speaks to exactly what fans crave. With its tendency for over-the-top performances, the Super Bowl could be just what he needs to open up his seemingly endless creative reserves.
And just think of Kanye taking advantage with his music already known to be matched with incredible visuals, great dancing and left field social commentary. This has the potential to be a moment that will live on in Super Bowl history. Kanye was the type of artist who would be expected to blow open what it means to do a halftime show. His performance would be anything but your usually slightly-lifeless super bowl gig, potentially utilising high-concept art fashion and ground-breaking sound design.
The Music to Back It Up
The Verdict: Kanye has a deep back of hits. Kanye has enough music to fill a Super Bowl setlist, from his early days producing for Jay-Z and on through all of those chart-topping singles. Hits such as Gold Digger, Stronger, Power,RUNAWAY have not only topped the charts but gone on to define generations of hip-hop work.
I mean, collaborations might also factor into a Kanye West Super Bowl show. He has worked with the likes of Jay-Z, Kid Cudi, Rihanna and Paul McCartney throughout his career. How about a surprise halftime performance where Kanye brings out some of these A-list stars to set the stadium on fire? The potential is endless and Kanye has repeatedly demonstrated he knows how to present iconic music.
What the Fans Want
Kanye West taking the halftime stage during a Super Bowl has been the subject of rumors among fansboys for literally years. It is a popular opinion that Kanye would be able to add some creativity and originality in performances the Super Bowl has been missing for years.
Although the Super Bowl has seen its fair share of iconic on-stage moments, Kanye maintaining his flair to streak ahead or redefine a paradigm could lead to one for the ages. From his high-fashion, to live performances full of surprises and a new name change…it’s safe to say that fans are in for the unexpected when it comes Ye.
A Bold Move for the NFL?
Hiring Kanye West For The Super Bowl Is A Risk — But It’s Smart With such a controversial figure at the helm, there is no doubt that those with ad-buying money would tune in just…www.bustle.com The NFL has brought diversity to the halftime stage in recent years, with The Weekend following Shakira and Jennifer Lopez. And Kanye is the unique, cross-genre artist to make this lineup … so why not?
The added attention, and potentially controversial performance in its own right might make the match a bigger draw for viewers than it otherwise would have been — especially attracting youth that do not typically watch traditional NFL games.
Closing: Could It Ever Happen?
On paper, Kanye West and the Superbowl sounds like a perfect match. He is an artist that can own an massive stage, and the Super Bowl is one of them on this Earth. The universal love of his music combined with legacy and cultural impact suggests that he would be a perfect choice such an event.
Yet Kanye is a wild card with an alienating appeal. Moreover, as much as fans may want to see Kanye utterly own the Super Bowl halftime show, it might be deemed too big a risk for both the NFL and its corporate sponsors.
It is too early to guess if Kanye West will ever headline the Super Bowl halftime show. One undeniable thing, if he does so it will undoubtedly prove to be a spectacle of the decade.
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